First Steps Advertising for Adoption - Design Services


Collateral is any printed material you use to attract Birthparents

Makes your crucial first impression

Tells your story as only you can

Puts your information in the hands of expectant parents

Paints a picture of the life you lead and can share with a child

Includes networking cards, profile books and


Must capture reader’s attention and inform

With all the rich media that surrounds today’s younger generation it is imperative your collateral is well put together, properly designed and informative without requiring too much effort.  Your message must be clear and concise, and put forth in an aesthetically appealing package.  Well designed collateral will attract birthmothers, tell your story, and help build a birthmother’s confidence in making an adoption plan with you.